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The growth in the capabilities of hand-held computers coupled with improvements in database systems and communication
infrastructure has brought us closer to enabling truly ubiquitous access to information.
Technologies for low-power high-density microprocessors, storage devices and communication
hardware combined with advances in handwriting and speech recognition technologies
enable new uses for hand-held devices - well beyond simple address-book or calendar
applications. Improvements in database and networking technologies have the potential
of providing mobile users with access to vast corporate and consumer information
resources.
Despite the large and comprehensive
databases maintained by retailers, only a fraction of this data is transformed
into actionable knowledge that could be used for facilitating consumers shopping
experience; an experience which is considered uninteresting and time consuming.
Recent developments in electronic commerce require consumers to be equipped
with computer equipment that is still costly and difficult to maintain. Therefore,
it becomes necessary to provide a solution that enhances consumers' experience
by combining their in-store and on-line purchases, wherein consumers can shop
remotely using small and inexpensive devices and retailers can deliver relevant
information in a timely manner.
In collaboration with a
major retailer in UK we are developing a system that provides access to electronic
grocery shopping through handheld devices. Specifically, it allows consumers
to shop from anywhere, anytime, and build their shopping list over time. The
system serves as a test-bed for research into the design of large scale mobile
information systems in mass retail markets. Ours is an interdisciplinary project,
with interest in three areas:
SmartPad Project: Ubiquitous Access to Information in Mass Retail Markets
Introduction