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IBM Systems Journal
Service Science, Management, and Engineering   Volume 47, Number 1, 2008
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Toward a conceptual foundation for service science: Contributions from service-dominant logic - References

 by R. F. Lusch,
S. L. Vargo,
and G. Wessels
Cited references and note

  1. S. L. Vargo and R. F. Lusch, “The Four Services Marketing Myths: Remnants from a Manufacturing Model,” Journal of Service Research 6, No. 4, 324–335 (2004).
  2. S. L. Vargo, R. F. Lusch, and F. W. Morgan, “Services in Society and Academic Thought: An Historical Analysis,” Journal of Macromarketing 25, (June), 42–53 (2005).
  3. J. Spohrer, P. P. Maglio, J. Bailey, and D. Gruhl, “Steps Toward a Science of Service Systems,” IEEE Computer 40, No. 1, 71–77 (2007).
  4. I. Wladawsky-Berger, “People-Oriented, Services-Intensive, Market-Facing Complex Systems” (2006), http://irvingwb.typepad.com/blog/2006/10/index.html. Also presented at the IBM Service Science Management and Engineering Conference: Education for the 21st Century, (October 6, 2006), Palisades, NY.
  5. S. L. Vargo and R. F. Lusch, “Evolving to a New Dominant Logic for Marketing,” Journal of Marketing 68, No. 1, 1–17 (2004).
  6. R. F. Lusch and S. L. Vargo, Editors, The Service-Dominant Logic of Marketing: Dialog, Debate and Directions, M.E. Sharpe, Armonk, NY (2006).
  7. R. F. Lusch and S. L. Vargo, “Service-Dominant Logic as a Foundation for a General Theory,” in The Service-Dominant Logic of Marketing: Dialog, Debate and Directions, R. F. Lusch and S. L. Vargo, Editors, M.E. Sharpe, Armonk, NY (2006), pp. 406–420.
  8. R. F. Lusch and S. L. Vargo, “Service-Dominant Logic: Reactions, Reflections and Refinements,” Marketing Theory 6, No. 3, 281–288 (2006).
  9. R. F. Lusch, S. L. Vargo, and A. Malter, “Marketing as Service Exchange: Taking a Leadership Role in Global Marketing Management,” Organizational Dynamics 35, No. 3, 264–278 (2006).
  10. V. A. Zeithaml, A. Parasuraman, and L. L. Berry, “Problems and Strategies in Services Marketing,” Journal of Marketing 49, 33–46 1985).
  11. S. L. Vargo and R. F. Lusch, “Service-Dominant Logic: What it is, What it is Not, What it Might Be,” in The Service-Dominant Logic of Marketing: Dialog, Debate and Directions, R. F. Lusch and S. L. Vargo, Editors, M.E. Sharpe, Armonk, NY (2006), pp. 43–56.
  12. C. Grönroos, In Search of New Logic for Marketing: Foundations of Contemporary Theory, John Wiley & Co., Chichester, West Sussex, England (2007).
  13. L. L. Constantine and L. A. D. Lockwood, Software for Use: A Practical Guide to the Models and Methods of Usage-Centered Design, Addison Wesley, Boston (1999).
  14. A. Smith, An Inquiry into the Nature and Causes of the Wealth of Nations, reprint, printed for W. Strahan and T. Cadell, London (1904).
  15. T. Malthus, An Essay on the Principle of Population, printed for J. Johnson, in St. Paul's Church-Yard, London (1798).
  16. E. W. Zimmermann, World Resources and Industries., Harper and Row, New York (1951).
  17. G. Gilder, Microcosm, Touchstone Books, New York (1989), p. 44.
  18. J. F. Moore, “Business Ecosystems and the View From the Firm,” The Antitrust Bulletin 52, 31–75 2006).
  19. R. Normann, Reframing Business: When the Map Changes the Landscape, John Wiley & Sons, Chichester, West Sussex, England (2001).
  20. R. B. Chase, K. R. Kumar, and W. E. Youngdahl, “Service-Based Manufacturing: The Service Factory,” Production and Operations Management 1, No. 2, 171–184 (1992).
  21. C. Grönroos, “Adopting a Service Logic for Marketing,” Marketing Theory 6, No. 3, 317–333 (2006).
  22. J. P. Womack and D. T. Jones, Lean Solutions: How Companies and Customers Can Create Value and Wealth Together, The Free Press, New York (2005).
  23. J. H. Gilmore and B. J. Pine, Markets Of One: Creating Customer-Unique Value Through Mass Customization, Harvard Business Review Books, Boston (2000).
  24. S. L. Vargo and R. F. Lusch, “Service-Dominant Logic: Further Evolution,” Journal of the Academy of Marketing Science, (forthcoming).
  25. A. F. Firat and A. Venkatesh, “Postmodernity: The Age of Marketing,” International Journal of Research in Marketing 10, 227–49 (1993).
  26. A. F. Firat and A. Venkatesh, “Liberatory Postmodernism and the Reenchantment of Consumption,” Journal of Consumer Research 22, No. 3, 239–67 (1995).
  27. D. Ballantyne, “Dialogue and Its Role in the Development of Relationship Specific Knowledge,” Journal of Business and Industrial Marketing 19, No. 2, 114–123 (2004).
  28. D. Ballantyne and R. J. Varey, “Introducing A Dialogical Orientation to the Service-Dominant Logic of Marketing,” in The Service-Dominant Logic of Marketing: Dialog, Debate and Directions, R. F. Lusch and S. L. Vargo, Editors, M.E. Sharpe, Armonk, NY (2006), pp. 224–235.
  29. E. Gummesson, “Many-to-Many Marketing as Grand Theory: A Nordic School Contribution,” in The Service-Dominant Logic of Marketing: Dialog, Debate and Directions, R. F. Lusch and S. L. Vargo, Editors, M.E. Sharpe, Armonk, NY (2006), pp. 339–53.
  30. A. Venkatesh, L. Penaloza, and A. F. Firat, “The Market as a Sign System and the Logic of the Market,” in The Service-Dominant Logic of Marketing, R. F. Lusch and S. L. Vargo, Editors, M.E. Sharpe, Armonk, NY (2006), pp. 251–265.
  31. S. L. Vargo and R. F. Lusch, “From Goods To Service(S): Divergences And Convergences Of Logics,” Industrial Marketing Management, (forthcoming).
  32. F. E. Webster, Jr., “The Changing Role of Marketing in the Corporation,” Journal of Marketing 56, No. 4, 1–17 (1992).


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