Our investigation of the dynamic behavior of an information
filtering economy revealed at least two important effects:
spontaneous specialization, which is generally desirable,
and cyclical price wars, which are by and large undesirable
even to consumers that may on the surface seem to benefit
from lowered prices.
We found that specialization is driven by two distinct mechanisms
working together. First, if the
extrinsic transport and processing costs
and
are intermediate between the low-cost ``spam'' regime and the
high-cost ``dead'' regime,
a monopolist broker prefers to offer
a small number of categories.
Second, competition among multiple brokers encourages
them to become monopolists in largely non-overlapping sets of one
or a few categories. Niche specialization is typically desirable
from the perspective of both the brokers and the consumers.
Standard models of price wars [18] typically lead to
a stable point at which no one makes a profit. The news filtering
economy is extremely prone to unstable limit-cycle price wars,
behavior that can be traced
to the multi-humped, discontinuous topography of the profit landscape.
Price wars undermine the tendency of the system to efficiently
self-organize itself. We found that cyclic price wars could be
eliminated in a system of brokers and consumers that had little
knowledge of the system state and very simplistic algorithms for
updating prices and interests, permitting useful specialization
to occur. However, one cannot conclude
that individual ignorance leads to societal bliss. The
conservative price-setting strategy makes the system less
nimble, and more susceptible to failure.
Furthermore, even if ignorance
led to good collective behavior, it would hardly be a stable
strategy: there would be a strong incentive to
use a better informed or more intelligent agent that could
outperform its weaker opponents. Other effects that may
hinder price wars in human economies, such as explicit
and tacit collusion, frictional effects, and spatial or
informational differentiation are likely to be weaker
in agent economies. Price wars may indeed prove to be
a serious problem to contend with in large agent
economies of any sort, and merit our continued
attempts to understand and control them.