Today, we are witnessing the first steps in the evolution of the
Internet towards an open, free-market information economy
of automated agents buying and selling a rich variety of information goods
and services[2, 4, 6, 16, 19, 22].
We envision the Internet some years hence as a seething milieu
in which billions of economically-motivated agents find and process
information and disseminate it to humans and, increasingly,
to other agents. Over time,
agents will progress naturally from being mere facilitators of electronic
commerce transactions to being financial decision-makers, at first directly
controlled by humans and later with increasing autonomy and responsibility.
Ultimately, inter-agent economic transactions may become an
inseparable and perhaps dominant portion of the world economy.
The evolution of the Internet into an information economy seems
as desirable as it does inevitable. After all,
economic mechanisms are arguably the best known way to adjudicate and
satisfy the conflicting needs of billions of human agents.
It is tempting to wave the Invisible Hand and
assume that the same mechanisms will automatically carry
over to software agents.
However, automated agents are not people! They make
decisions and act on them at a vastly greater speed, they are immeasurably
less sophisticated, less flexible, less able to learn, and notoriously
lacking in ``common sense''. How might
these differences affect the efficiency and stability of future
information economies?
Previous research in automated economies is equivocal. Under
certain assumptions, large systems of interacting self-motivated software
agents can be susceptible to the emergence of wild, unpredictable,
disastrous collective behavior[13, 14]. On the other
hand, a large body of work on market mechanisms in distributed multi-agent
environments suggests that efficient resource allocation or other desirable
global properties may emerge from the collective interactions of individual
agents[1, 3, 5, 8, 10, 11, 15, 17, 21].
Our goal is to understand the dynamic, emergent behaviors -- both good and bad
-- of information economies from an agent's-eye view, and from this
to formulate basic design principles that will foster efficient electronic
commerce. We pursue this goal by combining analysis and
simulation of information economies with concurrent development of an
information economy prototype.
In this paper, we focus on a simple model of an information filtering
economy, such as might be embedded in a larger information economy.
The model is inspired by information dissemination services that can be
found on the Internet today, and sets them in an economic context.
After introducing the model in section 2, we analyze and simulate its
dynamical behavior in section 3, illustrating as we go
the promise and the pitfalls inherent in this and similar
economies. We conclude with a brief summary of our findings in section 4.