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Services research

As services-based business become the largest part of the global economy, IBM Research is leading innovative projects to enable our clients to identify and deliver on new growth opportunities and improve their own competitiveness. Our research projects span the areas of business services, services management, and cloud services.


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The Customer Experience Lab

Image of Italian grilled lobster, with a complex set of pairings including salt, pepper, saffron, green olives, tomato, pumpkin, mint, oregano, white wine, water, macaroni, orange juice, orange, bacon, and oil.

Computational creativity

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Using machine learning to make sense of IT’s big data

Business services research

We help IBM improve client productivity, business process and operations through advanced deep analytics and optimization solutions, and novel knowledge management techniques.  Read more.

Foiling Fraud Introduction

Smarter business solutions

Augmented Reality Introduction

Mobile enterprise and commerce

knowledge engineering

Knowledge engineering

Big Bang to Big Data Introduction

Outcome based business

smarter service delivery and business analytics

Smarter service delivery and business analytics

IT services management research

We're focused on driving gains in service productivity and quality, and establishing IBM as the leading services provider. This is accomplished by concentrating on the core management processes and functions that enable an effective architecture, design, and deployment across the lifecycle/domains of a service.Read more

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Operational excellence in IT service delivery

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IT service delivery automation

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IT solution design transformation

SuperMUC - the road to the zero emissions data center

IT migration & modernization

Cloud services research

We develop innovative solutions for delivering enterprise-cloud services to the customers. Achieving this goal requires expertise from multiple domains ranging from core OS/systems fields to advanced data mining and data analytics skills. Read more.

Cloud infrastructure services

Cloud infrastructure services

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Cloud application services

Cloud managed services

Cloud managed services

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Analytics cloud services

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Scalable Services Ecosystems